Because the Los Angeles wildfires proceed to devastate town, many celebrities are taking to social media to unfold consciousness and sources, as there is no such thing as a signal of when this catastrophe will lastly come to an finish. “Basketball Wives LA” star Draya Michele, nevertheless, used her social media platform for one thing else over the weekend, leaving followers pissed off by what they’re calling a “tone deaf” transfer.
The truth star used her Instagram to advertise a Sereniby air air purifier on Saturday. Within the publish, which continues to be up on her account, Michele does an “unboxing” of her organising the air purifier, even mentioning the wildfires within the caption of the publish.
“Whereas the unimaginable is occurring with the fires in LA… air high quality is so poor, poisonous even,” she wrote within the publish. “I’m utilizing the @sereniby_official air air purifier to make sure that my youngsters and pets are inhaling contemporary, double filtered air.”
She goes on to share that the model is providing “$200 off” once they use “her hyperlink in bio,” earlier than writing, “ There’s no value on peace of thoughts however having it’s extra priceless than most worldly issues.” She then included hashtags like “#prayforla #airquality #airpurifier.”
Naturally, the publish obtained a slew of detrimental feedback, calling out the insensitivity of a publish like that contemplating the pure catastrophe ravaging town for the time being. You’ll be able to’t see these feedback anymore, nevertheless, as Michele restricted the feedback on the publish as soon as the detrimental ones started to flood the video.
As Bossip studies, nevertheless, the feedback had been unflinching when it got here to critiquing Michele. One person wrote, “Draya utilizing the L.A. fires to advertise an air air purifier on her Instagram. Like she by no means does something proper. Tone deaf af.”
Sereniby shared an announcement to PEOPLE after the backlash, insisting that Michele was “not paid” for the publish. “She and her crew contacted us as a result of she genuinely makes use of the product and believed it might assist others coping with the extreme air high quality in Los Angeles,” the assertion obtained by the outlet reads
It continues to element that Michele and the model labored collectively to “discover methods to make our air purifier as inexpensive as potential throughout this tough time,” referring to themselves as a “small, family-run startup” that solely launched a number of months in the past. “We’re extremely grateful for her real assist,” they added.
Michele has but to touch upon the state of affairs.