A latest survey carried out by the on-chain analytics platform CryptoQuant has revealed key developments in demographics and digital asset trade preferences for crypto customers in 2024.
Based on a report shared with CryptoPotato, CryptoQuant carried out the survey between November and December 2024. There have been 1,478 respondents, all residing in Asia, Europe, North America, South America, Africa, the Center East, and Oceania.
Key Tendencies for Crypto Customers in 2024
The vast majority of the respondents reside in Asia (40%), Europe (29%), and North America (10%). The survey requested 35 questions on person demographics, investing conduct, and crypto trade preferences.
Round 60% of the survey respondents have been aged between 25 and 44, and 89% have been male, indicating that the crypto business primarily contains younger males. Roughly 50% maintain a Bachelor’s diploma, so the surveyees are thought-about a usually educated viewers.
Additionally, 62% of the respondents have been within the crypto area for over three years, reflecting an skilled person base. Whereas a 3rd of the surveyees revealed that they commerce cryptocurrencies full-time, round half of them stated they make investments lower than $10,000 per yr. This means that retail buyers dominated the survey.
Extra Spot Than Derivatives Buying and selling
Binance emerged as probably the most most popular crypto trade throughout most areas, whereas Coinbase dominated solely in North America. Round 53% of respondents highlighted Binance as their most steadily used trade, 48% stated they maintain most of their belongings on the platform, whereas 50% acknowledged the entity because the venue they’ve obtained most of their income from. The following most most popular exchanges have been Bybit and Coinbase.
Moreover, the survey discovered that Bybit, OKX, Bitget, and Binance had the next share of full-time merchants, whereas Crypto.com, Coinbase, and Kraken housed extra part-time merchants.
“Exchanges with extra full-time merchants will probably prioritize innovation in buying and selling instruments and effectivity to retain their extra skilled person base, specializing in superior buying and selling options and decrease charges for prime volumes,” CryptoQuant said.
Concerning favored cryptocurrencies, bitcoin (BTC), ether (ETH), and layer-2 belongings emerged as probably the most invested in. The respondents additionally indicated a rising curiosity in integrating synthetic intelligence into blockchain expertise.
Notably, customers primarily have interaction in spot buying and selling and holding on exchanges. Solely 19% commerce derivatives, and three% stake their belongings or take part in yield farming.
In the meantime, the respondents stated they depend on unbiased analysis to make funding selections, but in addition on social media and Key Opinion Leaders.
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