Sofia Richie Grainge and Tommy Hilfiger crew up as soon as once more, bringing recent power to the Sofia for Tommy capsule assortment. The spring 2025 marketing campaign, shot by Alexandra Nataf, highlights Sofia’s signature easy fashion with a lineup of preppy necessities.
Sofia Richie Grainge for Tommy Spring 2025 Marketing campaign
This assortment is all about on a regular basis dressing, that includes 24 rigorously ready items. From tailor-made blazers and wide-leg denim to traditional clothes, every merchandise blends coastal stylish with sophistication. Impressed by classic nautical flags and archival prep types, the gathering delivers a contemporary tackle conventional American vogue.
The colour palette reimagines the model’s purple, white, and blue aesthetic with deep cream, daring crimson, and wealthy navy. The consequence? A wardrobe that feels recent but acquainted, good for straightforward styling.
“Tommy is a real fashion icon,” says Sofia in a press release. “He’s somebody I’ve admired as a designer and inventive power since I first began working within the vogue trade.”