Sheri Barros is doing wonderful issues within the sports activities, well being, and social affect area. She has an in depth background in sports activities, together with working within the entrance workplace of a number of skilled sports activities groups just like the Texas Rangers, San Antonio Spurs, and Oakland Raiders. Earlier than she turned the CMO of ZERO Prostate Most cancers, she led Sports activities partnerships on the American Most cancers Society for seven years. She took a Seat At The Desk to shut out our Ladies’s Historical past Month Highlight.
What’s your focus because the CMO of ZERO Prostate Most cancers?
We actually delight ourselves at ZERO prostate most cancers, on being the voice of the prostate most cancers affected person neighborhood … A variety of males don’t know that it’s a blood check. … Males assume that you simply go straight to the opposite sort of check, so we’re targeted on breaking down a few of that stigma round it, opening up the dialog … As soon as males know, they’re like, “Oh, okay, that’s not what I believed.” So, I’m actually having fun with … simply elevating the attention and making it … a extra normalized matter to debate.
What have been some challenges you confronted on this trade?
I used to be very aware of being taken critically as a girl and never becoming that stereotype that loads of girls get charged with once they have an curiosity in sports activities. I all the time was very aware of … ensuring that I might again up my curiosity with actual enterprise data and all the time being actually skilled, generally to a fault. However … I’ve seen girls … over right for that somewhat bit. So I’m nonetheless a girl, and I’m nonetheless going to method it … as a feminine government … As quickly as I open my mouth, I’m engaged, I’m locked in, I’m understanding what I’m speaking about, and I’m actually keen about persevering with to be taught and develop from a enterprise standpoint. So I feel it’s simply balancing these two.
Why did you need to assist inform Edwin Moses‘ story?
What makes Edwin’s story so fascinating and wonderful, particularly in our neighborhood, is that he majored in physics, and so Edwin is definitely a physicist along with being an Olympic champion, sure, so he’s a literal rocket scientist. And the explanation his movie is known as 13 Steps is as a result of he used his data of engineering and physics to give you a method of 13 steps to win the hurdles each time. And what’s so wonderful about it’s not solely did he work out the method, however it’s additionally very tough to truly exit and run in 13 steps as a result of it’s bodily difficult. So he married his mental brilliance along with his bodily prowess, and that’s how he was capable of go undefeated for 9 years in a row whereas he was competing. In case you discuss to among the icons and the GOATs of as we speak, this was what was so enjoyable about that mission and serving to him with the documentary. You’ve Tiger Woods saying Edwin Moses has one of many best streaks of all time. You’ve Michael Jordan when he was within the Olympics in Barcelona, saying Edwin Moses is among the best Olympians of all time. Even Snoop Dogg, when he was doing the Paris Olympics, was requested about his favourite Olympic second, and it was Edwin Moses successful the 400-meter hurdles in Los Angeles the final time the video games have been in Los Angeles.
It’s Lady’s Historical past Month. Who impressed you?
After all, I’ve to start out with my household, my grandmother and my mother. My grandmother received her grasp’s diploma again within the Forties earlier than that was even heard of for lots of girls, particularly girls of colour. So from an achievement standpoint, definitely her, my mother was a chemistry main at Spelman so I’m simply used to girls who do unconventional issues. Additionally, a few of these iconic figures like a Dorothy Dandridge. I like previous Hollywood as effectively. So, Dorothy Dandridge is a type of girls who actually evokes me and definitely paved the best way for lots of loads of Black girls.