Supply: Kendrick Sampson / Kendrick Sampson
Many individuals acknowledge Kendrick Sampson, 37, as a gifted, charismatic TV and movie actor—with main roles in Issa Rae’s cultural phenomenon Insecure, and 2022’s meet-cute romcom, One thing from Tiffany’s, amongst others. However alongside and intertwined with constructing a prolific profession in Hollywood, the multi-hyphenate entertainer is constructing one thing else: Black Energy.

Supply: @LuvByDre / De’Andre Silas
Via his group BLD PWR, Kendrick Sampson is laying the muse for a motion that facilities pleasure, artwork, pleasure, and creativity—all Black birthrights to say—whereas additionally strolling via the hearth this time.
“I began BLD PWR to present radical changemakers a spot to belong—constructing stable, grounded relationships between grassroots actions and the leisure trade,” Sampson tells CASSIUSLife in an unique interview. “We needed to create a protected area the place we may navigate the messiness of community-building, work via our variations, and create new artwork and popular culture actions that help true freedom and well being.”
“BLD PWR is for the misfits like me,” Sampson continues. “Those who need to change the world and are prepared to get our palms soiled, make errors, and do the actual work wanted to create lovely artwork that shifts tradition towards the healthiest and freest model of our story.”
Sure, there’s energy within the wells of revolutionary storytelling and radical truth-telling—a individuals energy rooted in Black freedom and liberation. Motion elders typically train us that if we permit the machinations of white supremacy to steal our pleasure, what beloved poet and ancestor Amiri Baraka calls in Smart I our “oom increase ba increase,” then they’ve already received. If we purchase into the narrative that Black our bodies, steeped in generations of trauma, solely have the suitable to bleed, not dance, then our enemies have received. If we fall sufferer to the lie that we will solely use our voices to wail in grief, not sing, then our enemies have already received.
As this capitalist system cracks and splinters, fault strains exposing themselves earlier than all of it comes tumbling down, it will likely be the misfits, the time-travelers, who attain into the previous to see the longer term. It will likely be the artists and academics, dancers and musicians, healers and apothecaries, poets and storytellers, who will remind us {that a} new world is just not solely doable however that it already is and already was.
“Storytelling, like civilization, originated as an Indigenous apply in Africa,” says Sampson. “Story is on the core of community-building—it’s how we construct civilization, tradition, and belonging. The extra management we now have over our story, the extra management we now have over our well being.”
“Hollywood has completed an efficient job convincing us that storytelling and artwork are ‘only for leisure,’ however tales form actions, shift views, and encourage change,” he continues. “That’s why individuals manipulate and twist narratives—it’s a instrument of management. Abusive methods use tales to justify hurt and keep energy.”
BLD PWR disrupts that narrative by not solely making the connections plain but additionally by offering insights into the movie trade that may form motion constructing.
“At BLD PWR, we acknowledge that the whole lot wanted to construct a movie is identical factor wanted to construct a wholesome group,” Sampson explains. “Give it some thought—storytelling requires:
• Carpenters
• Medical employees
• Consultants
• Authorized groups
• Meals & water companies
• Educators
• Housing & infrastructure
• Electrical & tech crews
• Transportation
• Performers, artists, and digital camera operators
• Managers, authorities help, payroll, and group organizers
“It’s actually community-building.”
Sampson went on to say, “Some movies require hundreds of individuals to return collectively to deliver a imaginative and prescient to life. That’s not completely different from activism. I used to suppose that performing and organizing have been separate, however they’re not—they’re the identical factor. Storytelling is activism. For thus lengthy, I used to be advised ‘It’s simply performing’—nevertheless it’s by no means simply performing. Tales are highly effective, and those that declare they aren’t are the identical individuals utilizing tales to control, management, and form minds. They simply don’t need you to inform the reality as a result of it messes up their sport.”
So, what can we do about it?
“Greater than ever, we should reclaim our tales—defend them, heal them, and nourish them,” Sampson says fiercely. “Proper now, we’re seeing ebook bans, assaults on Black historical past, and AI being weaponized to rewrite reality. Social media is managed by among the most disconnected, dishonest, and abusive individuals, making it much more vital to get again to the fundamentals: speaking to one another, passing down reality, and conserving our tales alive.”
ONE TIME FOR THE BIRTHDAY BOY

Supply: @LuvByDre / De’Andre Silas
If there’s one factor Sampson goes to do—moreover pursue justice with a ardour—that’s celebration with a objective. A favourite son of Houston, Texas, particularly Missouri Metropolis, he’s made it his mission to strengthen the bonds of human connection and group by curating areas the place Black people could be free to seek out our rhythm in methods that attempt to bury us.
To that finish, annually, he makes use of his birthday celebration, “Who All Gon’ Be There”—as a result of Black people must know earlier than we even take into consideration planning to depart the home—to pour again into the communities that raised him in H-City, Mo Metropolis, and LA. He additionally makes sure that it’s a assured back-bone twisting, hip-shaking, soul-stirring, line-dancing, solo cup sipping, Black ass good time.
“‘Our pleasure is resistance’ has grow to be like a slogan—nevertheless it’s not a slogan, a speaking level, or a self-help tip,” Sampson tells CASSIUS. “We’re in a battle for our tales, our freedom, and our individuals’s futures. America has at all times functioned as an occupying pressure—a settler-colonial system designed to maintain us managed via false narratives.
“However pleasure is a battle technique. It’s our North Star—a reminder of what we deserve, what we struggle for, and the world we need to create. Folks get so caught up in what liberation will appear like, however you possibly can really feel liberation proper now via pleasure. That’s why the methods we struggle towards attempt so onerous to strip pleasure away.”
Years earlier than WAGBT grew into a serious annual fundraiser for BLD PWR, Sampson envisioned what it might be.
“After I was 18 years outdated, I moved to LA alone. I prayed for Black mentors in leisure, and for a very long time, I assumed I didn’t have them—however I did. Simply not in the way in which I anticipated,” he says.
“I met Ben Guillory, who co-founded Robey Theatre Firm with Danny Glover, Sampson stated. “They led me to the legacy of Paul Robeson, certainly one of my best inspirations to this present day. Via them, I realized about Toussaint L’Ouverture, the resistance chief of the Haitian Revolution, and why Hollywood actively fights to erase figures like him from our tales.
Sampson added, “I met Richard Lyons, an performing coach who pressured me to learn The Autobiography of Malcolm X and reenact a scene from Spike Lee’s Malcolm X movie. I met Nate Parker, who was growing a brief movie about Nat Turner on the time. So these turned my Black mentors: Paul Robeson, Toussaint L’Ouverture, Nat Turner, and Malcolm X.
“On the identical time,” Sampson remembers, “I met Pastor Frank Wilson from Fifth Ward, Texas, who taught me about giving again on birthdays. My first Christmas in LA, he took us to serve at a shelter for unhoused individuals in the neighborhood. I’ll always remember what he stated: “How would you prefer it if somebody got here to your party and requested for items? Nicely, that’s what individuals do to Jesus yearly—say they’re celebrating his birthday however solely asking for issues for themselves.”
“That second reworked my pondering. I left that shelter feeling extra entire than ever—rooted, aligned, and related to one thing larger than myself. From that time on, I devoted my birthday to giving again. What began as small gatherings at shelters grew into an annual custom—first with foster youth, then assisted dwelling communities, and now full-fledged group fundraisers,” Sampson concludes.
WHO ALL GON’ BE THERE?

Supply: @LuvByDre / De’Andre Silas
If you’re not accustomed to The Session, a month-to-month R&B jam session in Houston created by the visionary Isaiah Parks, then please rectify that instantly. The stay music scene within the metropolis is already second to none, with supernovas like Marium Echo holding court docket a number of nights per week in entrance of mesmerized audiences. What Parks has completed, although, is take that intoxicating, vibrant, horny feeling one will get on the hole-in-the-wall and elevate it into the stratosphere.
By bringing collectively sangers like Desz, who has a voice that transports listeners to a different dimension with its otherworldly energy and wonder; Patrice Dominique, whose raspy growl and pitch-perfect tone reaches deep into your coronary heart and your reminiscences with every word; Spud Howard, king of the jukebox, who will in the future be talked about in the identical breath as Johnnie Taylor, and Kirk Richmond, whose buttery wealthy vocals conjure tears and smiles on demand, Parks has created one thing sacred. The Session is a spot of therapeutic, pleasure, love, laughter, and group. It is smart, then, that Sampson and Parks have partnered to deliver Who All Gon’ Be There (WAGBT) x The Session R&B Jam from the Third Coast to the West Coast.
On March 9, at Axelrad Beer Backyard in Houston, Sampson was joined not solely by his group, mates, and household but additionally by his chosen household, together with hometown hero and Hip-Hop luminary, Trae the Fact; Issa Rae, who toasted him together with her very personal Viarae Prosecco; Carl Payne, who was on the town directing Je’Caryous Johnson’s Video games Girls Play; and Amber Riley, who sang a shocking rendition of Lauryn Hill’s “Ex-Issue.”

Supply: @LuvByDre / De’Andre Silas
Now, this Sunday, March 23, Who All Gon’ Be There (WAGBT) x The Session R&B Jam touches down in Los Angeles, bringing that sticky, candy southern warmth to the Metropolis of Angels.
Lucille Clifton teaches us that we should “have a good time that on daily basis one thing has tried to kill us and has failed.” Sure, we live in occupied territory surrounded by individuals terrified and envious of Black brilliance, energy, magnificence, ingenuity, creativity, and pleasure. However they didn’t create our pleasure, so it can by no means be theirs to destroy.
And believing, dwelling, respiratory, sharing, and preventing for that reality, collectively and internally? That’s how we construct energy.
“After we lean into pleasure, it’s a launch, a reminder, and a reunion with our freest selves,” Sampson teaches us. “It’s about constructing areas the place we will breathe, snicker, and have a good time our energy—not simply areas of wrestle. That’s what WAGBT is about.”
To help BLD PWR, donate straight at www.bldpwr.com/donate.
This help helps fund:
• Neighborhood organizing initiatives
• Packages for Black storytellers and filmmakers
• Grassroots movement-building
• Activism, training, and management growth
Your contributions gasoline actual change, making certain that artwork, storytelling, and activism stay highly effective instruments for liberation.
Occasion With A Goal: Actor, Organizer Kendrick Sampson’s Birthday Bash Builds Energy & Neighborhood
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:De’Andre Silas
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Supply:Semetra Samuel
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Supply:Semetra Samuel
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Supply:different
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Supply:Semetra Samuel
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Supply:Semetra Samuel
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Supply:Semetra Samuel
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Supply:Semetra Samuel
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Supply:Semetra Samuel
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Supply:Semetra Samuel
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Supply:De’Andre Silas
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Supply:Semetra Samuel
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Supply:De’Andre Silas
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