Doutzen Kroes exudes easy stylish in Anthropologie’s spring 2025 marketing campaign, captured by way of the lens of Lachlan Bailey. Set towards rustic wood interiors and sweeping coastal landscapes, the marketing campaign delivers boho romance with a relaxed, Western-inspired edge.
Anthropologie Spring 2025 Marketing campaign
Stylist Geraldine Saglio curates an easygoing wardrobe that includes cozy knit cardigans, delicate floral attire, and breezy slip attire with lace accents. Kroes lounges in ethereal bedrooms with sheer canopies, and embraces the golden hour in structured but flowy ensembles.
The styling balances undone femininity with an informal, free-spirited perspective. Denim cutoffs, gingham shorts, and light-weight layers add a contact of classic Americana, whereas knee-high boots and belted trench coats reinforce a cowgirl aesthetic.
Equipment stay minimal, permitting Anthropologie’s textures and silhouettes to take heart stage. With mushy lighting, pure magnificence, and a simple wardrobe, Doutzen Kroes personifies the spirit of spring 2025.