CoolxDad’s CEO Kevin Barnett reshapes trendy fatherhood


Video interview with Kevin Barnett coming quickly. Test again shortly to look at this unique dialog.

Within the wake of social upheaval and pandemic isolation, Kevin Barnett discovered himself asking profound questions on his function and neighborhood influence. The tragic killings of George Floyd and Breonna Taylor, mixed with COVID-19 lockdowns, created a crucible second that gave beginning to CoolxDad, a membership-based group connecting fathers to one another and their communities. What started as digital check-ins amongst buddies has advanced right into a motion that hosts occasions, companions with the Houston Rockets, creates commerce alternatives, and reshapes narratives round fatherhood, notably for communities of colour.


How did the thought for CoolxDad come about throughout such a difficult time?

I used to be in Houston, Texas, that’s the place I reside, and it was Q1 of 2020. So simply type of portray the panorama, so you possibly can perceive the place the thought course of got here from, however there was numerous heaviness on the earth, and numerous uncertainty. I had by no means been in a scenario like this ever the place social injustice, uncertainty, was at a crossroad. With the George Floyd homicide, Breonna Taylor homicide, lack of Kobe, I imply even my marriage ceremony needed to get postponed because of Covid, being locked down in Houston.

I discovered myself interested by issues that I had by no means considered. Like, how do I present up for my neighborhood? How do I be part of a change that I wish to see, and God spoke to me.

He spoke to me, very clear and really intentional, and he seeded this concept, which was known as CoolxDad. I reached out to some brothers, and I shared this imaginative and prescient with them about this concept, they usually have been like, man, so what do you wish to do with it? And I used to be like, Hey, what we bought proper now could be Zoom, and let’s simply get collectively to speak in regards to the local weather so we might test in on one another, and that’s type of the place the origin of CoolxDad began from.

When you consider checking in emotionally with different dads, what do you assume they get out of that have?

I converse for myself as a result of it began with me, the transformation began with me. The vulnerability and main with that permits individuals to essentially see you, and that’s one thing that sounds very apparent, the place it’s not, particularly once you’re speaking a couple of man, and then you definitely add on a black man. We stroll exterior each day and really feel that we now have to placed on a masks the place we now have to bop the dance, and when you possibly can launch that and start to stroll into your reality and stroll into your id, that’s once I assume optimistic change.

Our youngsters are watching us each day, the perfect instance {that a} little one is ever going to have is coming by way of their dad and mom, and so this mannequin conduct, this self id and this shallowness comes by way of if we’re modeling that, and I believe that’s what vulnerability permits. It permits our kids to appreciate, you might be human, you might be your self. We reside in instantaneous gratification now, the whole lot is on the fingertip. We see numerous suicides, and these various things occurring as a result of individuals will not be with the ability to launch and actually really feel like their genuine selves, and so I believe it’s essential for us to to guide with a vulnerability.

Inform us about your retail idea, One Dream, and the way it connects to CoolxDad’s mission.

The commerce has at all times been part of me, I’ve been in retail advertising enterprise, that style world for about over 20 years. It was about 2018, perhaps 2019, just a little after my first little one was born that I spotted that the transactional life was not for me anymore, and I used to be nice at it. I imply, I might promote water to a whale, however there’s a magnificence in when a buyer is available in unknowingly in search of one thing, and you’ll really assist them, earlier than a marriage, for a dinner. It turned private for me.

What we constructed with One Dream, which is our retail idea, is a neighborhood area, an area the place we will nonetheless fill an individual who has no concept about CoolxDad. We will nonetheless are available and fill them up, and provides them some function, and the place they’re heading whereas nonetheless supporting the nonprofit. So we name this retail for a function, and all of the manufacturers that we stock are manufacturers that should not have brick and mortars.

I deliberately needed to seek out these manufacturers and thoroughly curate that as a result of these are the dreamers, and that’s why the identify One Dream was beginning, as a result of CoolxDad was one dream that modified my life, and so the dreamers that we now have inside the shop, they’re nonetheless chasing that one dream. Our job is to attach the neighborhood, the client to this one dream, and permit that to create this new exploration on why this buyer goes to proceed to be a lifer into this model, as a result of they purchased into the story.

As a nonprofit, we’re using the retail area now for the place we will create commerce for our neighborhood. Now, we’re educating new talent units that the college doesn’t have time to show. We’re seeing that now numerous children will not be going to school, and I don’t know, by the point my youngsters turn into adults, or of age to the place they must make the choice, I don’t know if faculty goes to be a factor, and so I’m attempting to be sensible now, and educating from a younger age all the way in which up that, hey? You possibly can be a purchaser, you possibly can be somebody that builds on content material, we will train them sensible abilities by way of our commerce now with out having to be a father, as a result of we didn’t wish to push this male ego centric area in CoolxDad. We needed to push extra of a philosophy in a lifestyle.

Should you have been giving a speech to school graduates, what three challenges would you give them?

The primary problem I’d give is to attempt to detach your self away from their ego, as a result of ego is the satan’s approach of distorting our thoughts to believing that we really can stroll into our energy, that’d be the very first thing. Secondly, I’d problem these graduates on discovering a mentor. I don’t assume individuals perceive how necessary a mentor is, and I’m talking for myself, who went to school, who completed in 4 years, I wasn’t prime of the grade, however I completed nicely in class.

However I didn’t use faculty as a software, after which that carried on to actual life as a result of I didn’t use that talent set, and that talent set was companion with my counselor, seeing the worth of somebody pouring into me, after which going out into the world and searching for that repeatedly.

The very last thing could be to not be afraid to fail, as a result of it’s part of the journey. No person who’s sitting the place they needed to, the place they’re speculated to be immediately would inform you that there wasn’t a bunch of failure earlier than they bought there, and so these could be the three sensible issues that I’d problem a brand new class of graduates in understanding, as a result of I needed to study the onerous approach, however now my job is to make sure that those arising below me have an understanding of right here’s a street to get you to the place you’re gonna be in life.

CoolxDad's CEO Kevin Barnett reshapes modern fatherhood
Kevin Barnett (Photograph courtesy of Fred Agho)
CoolxDad's CEO Kevin Barnett reshapes modern fatherhoodCoolxDad's CEO Kevin Barnett reshapes modern fatherhood
Kevin Barnett (Photograph courtesy of Fred Agho)
CoolxDad's CEO Kevin Barnett reshapes modern fatherhoodCoolxDad's CEO Kevin Barnett reshapes modern fatherhood
Kevin Barnett (Photograph courtesy of Fred Agho)



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