Simply days after A$AP Rocky prevented a two-decade jail sentence within the assault gun trial, the rapper secured a partnership with sun shades large Ray-Ban.
Rocky and Ray-Bans associate up
Rocky, 36, has been named Ray-Ban’s artistic director, the primary individual to carry such a place within the firm’s historical past.
The style-forward artist has worn the model’s eyewear for years, together with throughout his current courtroom appearances.
The “Reward the Lord” rapper was discovered not responsible of two felony counts of assault with a semiautomatic weapon. He confronted 24 years in jail for allegedly capturing former childhood buddy and labelmate A$AP Relli in Hollywood in November 2024.
Rocky has been doing a number of celebrating for the reason that trial
Following his acquittal, A$AP and Rihanna have been seen all through Beverly Hills buying, eating and celebrating Rihanna’s thirty seventh birthday.
In keeping with The Hollywood Reporter, Rocky will “information artistic tasks” and “form the longer term” of the model as a part of Ray-Ban Studios.
Rocky will roll out a more moderen, fashionable Ray Ban glasses
Rocky will assist launch Ray-Ban’s new Blacked Out Assortment, a redesign of its Mega Icons glasses that includes “disruptive frames” that coalesce the traditional look with a “fashionable” flavoring.
The gathering will embody “gold-plated particulars” and “ultra-black lenses,” with extra options to be introduced.
“I’ve at all times admired Ray-Ban’s capability to remain true to its roots whereas continually evolving,” Rocky mentioned. “I’m excited to be a part of the sturdy heritage and develop the subsequent chapter for an iconic model like Ray-Ban.”
The Blacked Out Assortment launches in April.
“At present, we’re welcoming A$AP Rocky into our household; he’s a visionary artist and creator,” Ray-Ban President Leonardo Maria Del Vecchio mentioned. “His capability to push the boundaries of the various worlds he explores, aligns with the Ray-Ban DNA. We’re reinforcing the model’s values of innovation, pioneering spirit and braveness. Let the longer term start!”