Max Mara channels mental sophistication with its spring-summer 2025 marketing campaign, starring mannequin Vittoria Ceretti. Impressed by the mathematical genius of Hypatia of Alexandria, the gathering embraces sharp tailoring, refined silhouettes, and a palette rooted in impartial earth tones.
Max Mara Spring/Summer season 2025 Marketing campaign
The marketing campaign’s imagery captures a smooth, trendy setting, that includes metallic and textured partitions that spotlight the distinction between construction and fluidity.
From cropped jackets with huge cuffs to exactly draped coats and sculptural attire, the gathering provides a trigonometrical twist on traditional wardrobe staples.
The marketing campaign showcases fitted skirts and sharp-shouldered jackets in shades of deep brown, ecru, and tan, exuding a commanding presence.
Equipment keep minimal, with outsized leather-based purses and strappy black sandals enhancing the clear aesthetic. Ceretti’s smooth hair and minimal make-up permit the structured designs to take heart stage.
