Ariana Grande & Swarovski’s Collab Hits All of the Proper Notes


Ariana Grande collaborates with Swarovski on a capsule assortment. Picture: Mert & Marcus / Swarovski

Ariana Grande shines in her newest collaboration with Swarovski. The marketing campaign showcases a stunning jewellery assortment that merges Outdated Hollywood magnificence with musical motifs. Captured in placing black-and-white imagery by Mert & Marcus, the photographs spotlight Grande’s signature fashion with crystal gildings.

Ariana Grande x Swarovski Capsule Assortment

Ariana Grande channels Old Hollywood glamour for her Swarovski collaboration.
Ariana Grande channels Outdated Hollywood glamour for her Swarovski collaboration. Picture: Mert & Marcus / Swarovski

The Ariana Grande x Swarovski capsule options 16 assertion items, together with coronary heart necklaces, bass clef hair clips, treble clef earrings, pearl-embellished chokers, and a whimsical tiara.

The Ariana Grande x Swarovski capsule features heart-shaped jewelry.
The Ariana Grande x Swarovski capsule options heart-shaped jewellery. Picture: Mert & Marcus / Swarovski

Grande expresses her pleasure about co-designing the gathering alongside Swarovski’s Inventive Director Giovanna Engelbert, stating: “I’m thrilled to proceed my artistic journey with Swarovski by bringing my love for music and self-expression to this shining jewellery assortment.”

Ariana Grande is ready for her closeup in a Swarovski jewelry capsule.
Ariana Grande is prepared for her closeup in a Swarovski jewellery capsule. Picture: Mert & Marcus / Swarovski

The marketing campaign’s retro-glam aesthetic, harking back to silver-screen icons, underscores the gathering’s enchantment. This marks Grande’s second main collaboration with the model, following her function because the face of Swarovski’s vacation marketing campaign final yr.



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