Powerhouse publicist La’Torria Lemon has lengthy dominated the room behind the scenes; now she’s stepping entrance and middle to shine (Lemon-Lime Gentle) shiny on OWN’sCoronary heart & Hustle: Houston.
Supply: Courtesy / OWN
The Houston native/Lemon-Lime Gentle Media proprietor kicked off her PR profession at simply 19 and hasn’t seemed again since. With a resume that covers leisure, hospitality, disaster administration, and branding for A-list shoppers, La’Torria has turn out to be a trusted title and a real power within the sport.
Supply: Courtesy / OWN
And now, on Coronary heart & Hustle premiering Saturday, August 2 at 9 pm ET/PT on OWN, we get to see all sides of her: the powerhouse publicist, savvy entrepreneur, loyal buddy, and a lady navigating life and love in H-City.
“The present actually got here for me,” La’Torria Lemon advised BOSSIP’s Managing Editor Dani Canada about Coronary heart & Hustle: Houston, produced by the Emmy award-winning Jesse Collins Leisure. “About three years in the past, I bought approached through DM. At first, I used to be like, ‘I don’t know what that is… are you reaching out to me by mistake?’” she recalled. “However they stated, ‘No, we’ve been following you and your journey—we’ve a present coming about dynamic Houston ladies.’”
La’Torria believes Houston is the center of hustlers, a metropolis filled with quiet grinders making main strikes.
“We’re a humble metropolis, however there’s a number of expertise and hustlers that’s doing a number of issues, making a number of noise in all the proper methods,” she advised BOSSIP.
That go-getter power shines by means of in Coronary heart & Hustle: Houston, the place Lemon stars alongside 5 different pushed ladies who embody town’s unstoppable spirit.
Lemon stated the chance gave her pause, and she or he turned to prayer and her father for steerage. “I talked to my dad about it and he prayed about it, and now, we’ve been on this journey for nearly three years.”
As beforehand reported, the docuseries follows six Black ladies making huge strikes in Houston’s enterprise scene — from occasion planning and spa possession to nightlife, magnificence, and model constructing. La’Torria brings the media savvy, but additionally the center. On display screen, she’s the glue, internet hosting, being a listening ear, and diffusing drama.
“I’ve at all times been the impartial one, the protected house,” stated LaTorria, who values lifelong friendships, just like the one she’s had along with her greatest buddy since they had been 3 years previous. “Honestl,y my buddies are my household. And they also’re my village on the times the place I really feel like giving up, they’re those who encourage me and provides me a joke or give me a scripture that’s going to maintain me going.”
However Coronary heart & Hustle additionally reveals a extra susceptible aspect, particularly with regards to courting. After shedding her dad, who set the bar impeccably excessive, La’Torria is feeling the stress to search out “the one” and quiet down. She needs the American dream of a hubby and children, however admits it’s been arduous to discover a man who measures up, though some strive in her DMs.
“I do assume the proper method may very well be good, you recognize,” the hopeful (not hopless) romantic advised BOSSIP. “When you slide into my DMs and there’s method, and a few creativity, and might make me chuckle, then let’s determine how we are able to additional the dialog. However I don’t imagine in flirting within the sense of attempting to get enterprise as effectively, as a result of I’ve had a number of that.
She continued,
“I would like you to be intentional if you happen to’re reaching out, as a result of I don’t need you to waste your time. And please don’t waste my time.”
Past courting and PR, La’Torria additionally co-owns Rain On Washington, an indoor-outdoor eating and occasion house that’s shortly turn out to be a Houston hotspot.
After spending years amplifying different individuals’s tales, stepping in entrance of the digicam was nerve-wracking, however La’Torria sees Coronary heart & Hustle as her divine second. She additionally hopes that viewers—particularly aspiring publicists—stroll away from Coronary heart & Hustle: Houston impressed by her journey.
“I would like them to see that it may be executed, and you’ll obtain your targets,” she advised BOSSIP. “As you’re making it occur for others, you can too determine a approach to make it occur for your self.”
She proudly describes herself as “only a lady from the northside of Houston, Texas,” who retains pushing ahead and abides by her alma mater, Clark Atlanta College’s motto. “I’m a woman that’s out right here discovering a method or making one.”
With boundaries set, religion as her information, and God as her publicist, La’Torria Lemon is simply getting began.
OWN’s Coronary heart & Hustle: Houston premieres Saturday, August 2, at 9 pm ET/PT on OWN.
