Product catalog templates can act as an inner database for storing and organizing your whole product info, together with costs, suppliers, variants, and descriptions. Or you need to use them to showcase your merchandise to potential prospects.
Irrespective of what number of gadgets you’re promoting and whether or not they’re bodily or digital merchandise, this curated checklist of templates has one thing for everybody.
Knack: A customizable product catalog database for displaying merchandise on-line
Knack is a no-code software builder that shines for its asset administration and on-line database capabilities — two issues which can be essential for product catalogs.
With Knack, you possibly can handle your whole catalog with a completely customizable database on the backend. From there, you possibly can embed it in your web site or cellular app for purchasers to look by on their very own.
It could actually additionally work effectively as an inner database, nevertheless it actually shines for showcasing your gives.
When you have an current web site however aren’t capable of promote merchandise or add ecommerce performance, you possibly can embed your product catalog as a substitute of switching and rebuilding your web site elsewhere.
As a no-code builder, it’s a lot simpler than writing customized code and sooner than beginning over from scratch.
You’ll have the ability to management each side of your database and arrange admin accounts so your crew can add or replace merchandise as wanted.
This template makes it simple to group merchandise into classes, add particulars associated to dimension and coloration, and add as many merchandise as you’d like with no limitations.
You can even add photos, different variations, customization choices, and extra.
However what makes this template (and Knack) higher than the remainder for embedding your merchandise is which you could simply combine it with PayPal or Stripe. If you wish to study extra in regards to the variations between the 2, take a look at our information on the finest ecommerce cost options.
As soon as that’s arrange, customers will have the ability to browse your database and purchase no matter they’d like in a couple of clicks.
Regardless of Knack’s drag-and-drop no-code nature, it nonetheless requires technical experience and time to arrange. You’ll additionally want to take care of it by yourself.
Knack gives a 14-day trial so you possibly can see if it’s best for you earlier than investing.
Notion: A easy product catalog template to prepare your knowledge
Notion is an extremely versatile productiveness platform with collaborative docs, relational databases, tables, and light-weight undertaking administration options. It’s an effective way for people and small groups to remain organized and centralize the whole lot in a single place.
It’s a little bit of a clean slate while you first enroll — reasonably than being prepared to make use of out of the field, you possibly can remodel your workspace into no matter you want.
Fortunately, templates make it simpler to get began. My favourite product catalog template is easy and streamlined for inner use.
Extra on Notion: Notion Evaluate | Notion vs Asana | Notion vs Todoist.
The creator of this template has been utilizing Notion for over 5 years and has a crew of 30+ folks working for the three digital manufacturers he’s constructed. As such, it’s been tweaked and improved over time.
His real-world expertise with Notion has additionally clearly been utilized to this template. There’s additionally a free video you possibly can watch to see the way it works.
At its core, it’s a easy and simple database on your merchandise. You possibly can hold monitor of each element you care about with its built-in desk and gallery views. Out of the field, you’ll have the ability to categorize them by kind, give every product a standing, set variants, add pricing info, and add photos.
You can even add your individual customized fields or edit the present fields to maintain monitor of no matter you might want to.
For those who use Notion for different parts of your online business, the simplicity of this template makes it simple to combine it into your current arrange.
The template is technically listed as free, nevertheless it’s locked behind a “title a good worth” paywall that begins at $2. There are additionally varied add-ons you should purchase, together with a product growth template, a full suite of templates for product and commerce groups, and entry to all product templates from the creator.
Airtable: A complicated product catalog database
Airtable is among the most versatile relational database options. I’ve used it for years to handle practically each side of my enterprise — it’s highly effective, customizable, and able to streamlining processes and workflows throughout your whole firm.
The free plan helps as much as 1,000 information and 5 customers. From there, you possibly can scale as a lot as you want — no matter how a lot your catalog expands, you’ll by no means outgrow Airtable.
Extra on Airtable: Airtable Evaluate | Airtable vs Asana | Airtable vs Trello.
As probably the most scalable choices on my checklist, Airtable works rather well for big product catalogs. When you have a handful of merchandise, it’s most likely not definitely worth the trouble of studying methods to use it — due to its flexibility and infinite scalability, it has a steep studying curve.
However the cause it’s exhausting to study is what makes it so highly effective.
You possibly can construct customized functions and trackers, construct on prime of current templates or bases, and in the end centralize the whole lot in a single place if you happen to’re keen to place within the time.
This template makes it simple to get began constructing and managing your product catalog. It has inbuilt checklist and gallery views with dozens of different choices you possibly can add in a couple of clicks. You possibly can type, group, filter, and consider the whole lot nonetheless it is smart for you.
There are customized fields for tags, supplies, dimensions, worth, coloration, items offered, product sales, and extra.
Past including and managing merchandise, this template additionally allows you to hold monitor of vendor particulars, shoppers, orders, line gadgets, and contacts too.
When you’ve made your individual copy of the template, it features a vary of pattern knowledge to point out you the way it works. You possibly can overwrite or delete the information everytime you’re prepared so as to add your individual merchandise.
Stackby: A product catalog template with free API entry
Stackby is a no-code database builder, just like Airtable. Stackby is extra reasonably priced and on the less complicated aspect, nevertheless it gives related flexibility when it comes to managing a number of parts of your online business in a single place. Among the best issues about Stackby is that you need to use its API connectors on each plan, together with the free one.
That is nice if you wish to sync stock and order knowledge from Shopify or your CRM reasonably than importing and exporting or getting into them manually.
My favourite product catalog template for Stackby comes with tables for merchandise, shoppers, orders, distributors, and line gadgets. It’s not fairly as advanced because the one for Airtable, which can be an excellent factor if you wish to hold it a bit less complicated.
It’s simple so as to add new merchandise — every one has its personal kind, picture, worth, stock standing, coloration, vendor, dimension, inventory, and outline.
The template can be set as much as monitor items offered and product sales too.
Nonetheless, you possibly can simply add extra fields, calculations, and formulation to maintain monitor of any particulars you’d like. For instance, you possibly can have a discipline for whole stock and create a calculation that subtracts items offered to provide you your present stock.
As I discussed earlier, you possibly can sync this along with your ecommerce retailer, CRM, ERP, or some other knowledge supply utilizing Stackby’s APIs.
One factor that appears to be missing on this template is the flexibility to seamlessly deal with variants. It’s not inconceivable, however you’ll should do some pondering and tweaking to make it work.
Trello: A Kanban fashion product catalog template
Trello is among the finest choices for Kanban undertaking administration. It’s inconceivable to overcomplicate, it’s easy and acquainted, and it takes just some minutes to arrange. It truly is a breath of contemporary air if you happen to simply need one thing simple and straightforward to make use of.
Its free plan is unimaginable and you’ll possible keep on it for fairly a while. You possibly can create limitless playing cards on as much as ten boards with limitless file storage and limitless customers.
Regardless of Trello’s simplicity, I used it to handle high-volume content material manufacturing for years earlier than switching to one thing else. Don’t let its approachable nature idiot you — it’s simply as succesful because the others, particularly for managing your product catalog.
Extra on Trello: Trello Evaluate | Trello vs Pipedrive | Trello vs Wrike.
Whereas this template can work effectively for any kind of product, it really works significantly effectively for digital property, like white papers, case research, webinars, worksheets, and different downloadable supplies.
Somewhat than utilizing the columns to trace statuses, you possibly can set them as much as manage your merchandise by kind. Every card is a product that comprises all the data you might want to hold monitor of.
You possibly can add photos, hyperlinks, descriptions, updates, and the rest you care about.
For those who’re a visible particular person, you possibly can set photos as cowl images to provide every card a visible illustration of what the product is. This makes it nicer to have a look at and straightforward to identify what you’re searching for.
Since you get limitless file storage (even on the free plan), you by no means have to fret about operating out of area.
Product catalog templates for Excel and Phrase
In case your merchandise don’t change typically and also you wish to hold issues clear, you need to use a spreadsheet to maintain monitor of your catalog too. This works nice if you happen to don’t have very many merchandise, want one thing you need to use straight away, or don’t care about connecting your catalog to the remainder of your online business.
Customary paperwork organized in folders may even work effectively when you’ve got a protracted gross sales cycle or must share a brochure with potential prospects.
Template 1: A fundamental spreadsheet to prepare your merchandise
Knack has a library of free templates you possibly can obtain and use with Excel or Google Sheets. One in every of them is an easy product catalog you need to use to remain organized.
Though it’s easy, you don’t have to fret about advanced setup, integrations, collaboration, or something like that. You possibly can merely begin including your merchandise, together with related info as wanted.
For every product, you’ll have the ability to add its title, a shorter title, an outline, pricing info, and some other columns you’d like so as to add.
Although it’s easy, you possibly can simply customise it to make it be just right for you.
You possibly can add house owners, touch upon completely different merchandise, handle variations, add extra sheets, arrange filters and chips, and make it extra superior if you wish to. There’s additionally nothing stopping you from recreating any of the templates above in spreadsheet type.
They’ve a rap for being easy, however spreadsheets could be extremely highly effective if you understand how to make use of them.
Template 2: Visible product catalog templates for showcasing your merchandise
Searching for a simple method to create visually interesting one pagers or paperwork on your merchandise? This assortment of fifty Phrase doc templates from TemplateLab is a good place to start out. Your entire set is free, letting you choose and select which of them work effectively on your model and trade.
Whether or not you wish to print out bodily one-pagers otherwise you’re emailing them to potential shoppers, this assortment has one thing for everybody.
Some templates concentrate on a single product whereas others make it simple to showcase a whole line, merchandise that go effectively collectively, prime sellers, or some other grouping you’d like. They’re simple to edit so you possibly can create a number of variations and have them prepared everytime you want them.
Phrase makes it simple to regulate international settings like fonts and colours so you possibly can simply make these match your model.
You can even customise them as a lot as you wish to.
Selecting the best product catalog template
Most product catalog templates are easy and straightforward to customise, so it’s comparatively simple to regulate any of them to match your wants.
For many, the extra necessary query is which software it is best to use. If you have already got a undertaking administration resolution like monday.com, ClickUp, or Smartsheet, you need to use that to create a easy product catalog supervisor.
The templates included on this put up could be good for inspiration whilst you arrange your individual.
For those who don’t have a method to monitor tasks and duties however you want one, I counsel zooming out and deciding which undertaking administration resolution will work finest on your state of affairs.
For superior customers and complicated companies, relational database software program is extra versatile, highly effective, and customizable. It’s typically used instead of undertaking administration software program for many who are keen to construct their very own techniques.
Both manner, you possibly can set the whole lot up and implement your product catalog as an built-in a part of your online business working system.
Simply want one thing quick and easy? Spreadsheets work simply wonderful.
Listed here are another concerns to bear in mind.
Inner vs customer-facing
It’s necessary to know whether or not you’re searching for a method to hold monitor of all of your merchandise or showcase them to potential prospects.
For inner use, collaboration and ease of use are key components to think about. For those who work with a crew, it ought to be simple for them to entry and edit as wanted with out studying something advanced.
Showcasing merchandise externally requires a bit extra thought as the way in which you resolve to do it might impression how potential prospects understand your model.
It’s necessary to create visually interesting paperwork which can be simple to learn and perceive for somebody who’s not accustomed to your online business. This could take quite a lot of trial and error to get proper, however is value it if you happen to depend on these one pagers to do quite a lot of the speaking.
Variety of merchandise
For small catalogs, it actually doesn’t matter what you employ. All that issues is that you find yourself with a easy method to hold monitor of the whole lot and centralize all the main points.
As your catalog will get greater, you’ll possible want a method to categorize, filter, and kind your merchandise so you possibly can simply discover what you’re searching for. Relational database instruments and undertaking administration software program typically embody options you’ll discover helpful if you happen to’re managing various dozen merchandise with a crew of different folks.
Forms of merchandise
Easy product catalogs don’t have quite a lot of variants. These are simple to maintain monitor of and any template will work simply wonderful.
Issues begin to get extra advanced as you add extra variations like coloration, design, fashion, dimension, or customizations. If this feels like your catalog, taking the time to study and construct a customized database is probably going a better option as it can make managing all of those particulars as simple as attainable.
Information syncing and APIs
For those who plan to manually add and handle your whole merchandise, you possibly can skip this part. In any other case, it’s necessary to consider the way you’re going to get the whole lot into your template.
You possibly can import them or sync a number of knowledge sources collectively utilizing integrations or APIs.
Holding monitor of stock ranges, purchases, and line gadgets, for instance, might be not one thing you wish to hold monitor of manually until you’re coping with a low quantity. As your gross sales scale, maintaining will turn out to be inconceivable.
That’s the place syncing along with your on-line retailer, cost processor, or CRM turns out to be useful. Some instruments have higher APIs and integrations than others.
I counsel testing this out throughout a free trial or asking them about it straight earlier than making any selections.
Methods to create your individual product catalog template
You should utilize a spreadsheet, undertaking administration resolution, productiveness platform, or relational database software to create your individual template if you happen to choose.
Generally, the method is easy and simple. It shouldn’t take too lengthy, both.
At a minimal, I like to recommend creating columns or fields for:
- Title.
- Description.
- Photos.
- ID quantity.
- Retail worth.
- Wholesale worth.
- Value (your value).
- Hyperlink to the product web page.
- Variants (colours, sizes, and so forth.).
As you get issues arrange, take into consideration what you might want to learn about every product. It possible gained’t be excellent on the primary try, nevertheless it’s necessary to start out utilizing it as quickly as attainable.
From there, you’ll have a greater understanding of what works, what you might want to change, and what particulars are irrelevant or lacking. Since you constructed it your self, you’ll haven’t any drawback adjusting it each time you might want to.